USC STUDENTS CREATE VIDEO TO PROMOTE ARTS PHILANTHROPY

A team of three University of the Sunshine Coast students have produced a video to promote the philanthropic work of the Sunshine Coast Arts Foundation.

The video, produced as a Work Integrated Learning Project, was premiered at a special event on Friday 11 November to announce SCAF’S 2023 Gifted Program recipients and Patrons.

The Creative Industries and Marketing students were Caleb Stevens, who lead the project, Viola Pink and Lisa Sandberg.

Foundation Chair, Professor Jennifer Radbourne said SCAF was incredibly grateful to the students and their lecturers, who took up our application for a Work Integrated Learning project.

“As a not-for-profit we operate with limited resources for administration and marketing to ensure that all donations are transferred to artists,” Professor Radbourne said.

“The video will be an important marketing tool to create awareness and purpose in the minds of artists, community, business, politicians, the media and prospective donors.

“It will support us in strengthening these relationships and engagement to fulfill our mission which is to promote the development and prosperity of the arts on the Sunshine Coast through fundraising and philanthropic investment that facilitates artistic vibrancy and engages the public imagination,” she said.

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